Pitch…THE MOVE’s punchline is an ode to life. Set to music, it’s the story of a young man cutting through the urban world and making it his own. Every movement, every step and every hop speaks to life and desire. The world is moving. So is he. #BeFree: He demands his freedom. #Liveinthemoment: He makes the most of every movement. #Expressyourself: His scent is his signature.