BEAUTY PRODUCTS THAT ARE SIMPLY PURE & CLEAN
IDUN Minerals is a Swedish beauty brand with products based
on highly purified minerals. The products are developed
in close cooperation with researchers and dermatologists
and contain ingredients that protect and care for the skin.
SHOP YOUR FAVORITE MAKEUP
Our mineral makeup is high-quality, cruelty-free, and made to ensure you can create any look you desire while nourishing the skin. For the face, we offer luxurious primers, liquid and powder foundations, concealers, finishing and setting powders, bronzers, blushes and highlighting powders
For creating eye looks, we have single eyeshadows as well as eyeshadow palettes featuring a selection of four stunning shadows to create curated eye looks
For the lips, we’re proud to offer a wide selections of products; these include lip liners, lip crayons, lipsticks, and lip glosses that feature various shades to choose from. And, for application, we offer soft, vegan brushes and sponges for the face, eyes, and lips
People with sensitive or other skin problems such
as acne and rosacea can also use IDUN Minerals
in their daily makeup routine. When you buy a product from IDUN Minerals, you can be sure
that it has not been
tested on animals. Our beauty products are made
from pure ingredients created with consideration for your skin,
animals and nature. Our sustainability work includes
continuously reviewing our packaging so we are always at
the forefront of recyclable and sustainable packing materials.
We are also increasing green transport by placing demands on our transport suppliers.
Increasing local production is close to our heart, and we often look for collaboration
in our region and nearby.
We want to be a role model within the beauty industry by offering qualitative, clean and gentle products for all skin types and skin tones that do not burden the environment
We want to be a role model within the beauty industry by offering qualitative,
clean and gentle products for all skin types and skin tones that do not burden the environment